Peaches to Profits: The Unlikely Success Story that might be your next Business Opportunity 🍑

3 min readMay 27, 2024

In this episode of Harmonious at Lunch, host Brandon Gano sits down with Shannon Houchin, CEO of Roadside Republic, to uncover the lucrative world of peach brokering. Shannon’s innovative business model blends nostalgia with profitability, revitalizing the iconic roadside stand experience across America.

Discover how Shannon’s hyper-local marketing strategies drive leads and cultivate communities around this premium commodity.

📌 Key Takeaways:

Uncover the untapped potential of peach brokering as a profitable business venture.

Learn how Shannon’s hyper-local marketing tactics elevate brand visibility and customer engagement.

Explore the nostalgia and profitability of the iconic roadside stand experience.

🗨️ Notable Quotes:

“You cannot fail at this. The only way you can fail is not do it.”

“Americans are so primed for this experience. All they have to do is visually see a roadside stand and automatically they know I’m stopping and I’m spending money.”

🎉 Episode Highlights:

Shannon reveals the simplicity and profitability of peach brokering, offering insights into the booming demand for premium peaches.

Learn how Shannon’s business model leverages high-traffic locations and storytelling selling strategies to maximize profits.

Discover the future of Roadside Republic, including plans to expand product lines and introduce online ordering for nationwide delivery.

Take action now and dive into the world of peach brokering by visiting Roadside Republic Academy https://stan.store/RoadsideRepublic/p... for a FREE Hyper Local Marketing Guide.

Connect with Shannon Houchin on social media to stay updated on her latest ventures: Facebook: Shannon Houchin